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Product UI/UX Design

Research-led product design that ships — grounded in real user evidence, documented as a system, and handed to engineering ready to build.

Dawki / Product Design

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02. Home Screen

Good morning,Alex 👋

My tasksSee all →

  • Finalise product designDawki AppToday
  • Review user feedbackDawki AppToday
  • Plan next sprintProductTomorrow
  • Update design systemDesignToday
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03. Project Details

Project detailsDawki App

  • Define project goals
  • Create user flows
  • Design key screens
  • Conduct usability testing
  • Prepare for handoff
Sarah2h agoClearer navigation

Colour palette

  • Navy#0F2038
  • Primary#2563EB
  • Cyan#06B6D4
  • Lavender#A78BFA
  • Ice#E8F1FF

Typography

AaInterClean. Modern. Focused.

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  • BodyRegular16 / 24
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Components

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  1. Discover
  2. Define
  3. Design
  4. Validate & Handoff

Built for your business

Beautiful Products That Actually Convert

From discovery to high-fidelity prototypes — we craft interfaces that people enjoy and businesses measure.

User Research

Interviews, surveys and usability tests that ground design decisions in evidence.

8 sessions“couldn't find the export”“expected it under Settings”“gave up after two tries”2 themes found
  • Miro
  • Notion
  • Usability testing

Information Architecture

Clear structure, intuitive navigation and content models that scale.

tested with a tree study
  • Miro
  • Card sorting
  • Tree testing

Design Systems

Reusable tokens, components and patterns documented for engineering.

tokens → components
  • Figma
  • Storybook
  • Tailwind CSS

Interaction Prototypes

Click-through Figma prototypes that look and behave like the real thing.

Plan your next tripSantoriniGreeceBaliIndonesiaclick-through
  • Figma
  • Framer
  • Sketch

Accessibility (WCAG 2.2 AA)

Colour, contrast, focus and semantics audited for inclusive products.

4.6:1AAFocus ringWCAG 2.2 AA audited
  • Lighthouse
  • Contrast audit
  • Screen readers

Engineering Handoff

Specs, tokens and component docs ready to drop straight into code.

--space-416px--radius-md10px--text-body16/24Copied to codespecs & component docs
  • Storybook
  • React
  • TypeScript
  • Redlines

What we deliver

UI/UX Design Services We Offer

Start with the capabilities you need today. We define the scope, integrations, and acceptance criteria together before delivery begins.

  • UX Research

    User interviews, surveys, diary studies, and usability testing — qualitative and quantitative.

    Enquire about this
  • Product Strategy

    Vision, principles, north-star metrics, and roadmap alignment with business goals.

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  • Information Architecture

    Sitemaps, navigation, content models, and taxonomies designed for findability.

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  • Wireframing & Prototyping

    Low-fidelity wireframes and interactive prototypes for fast feedback loops.

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  • UI Design

    Polished, on-brand visual design across web, mobile, and marketing surfaces.

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  • Mobile App Design

    Native iOS and Android UI patterns with motion and micro-interactions.

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  • Web App Design

    Dashboards, data visualization, and responsive layouts that scale across breakpoints.

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  • Design System Development

    Tokens, components, patterns, and docs in Figma and Storybook for engineering reuse.

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  • Usability Testing

    Moderated and unmoderated tests, heatmaps, and conversion-rate optimization.

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  • Accessibility Audits

    WCAG 2.2 AA reviews, remediation roadmaps, and inclusive design coaching.

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  • Branding & Visual Identity

    Logos, color, typography, and brand guidelines that translate to product surfaces.

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  • Design Handoff & QA

    Specs, tokens, prototypes, and engineering QA support through to launch.

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From brief to delivery

A clear path from the first conversation.

A practical process with agreed milestones, regular reviews, and a handover your team can use.

  1. Step 01

    Discover

    Stakeholder workshops, user interviews, and competitive analysis.

  2. Step 02

    Define

    Personas, journeys, IA, and a sharp problem statement.

  3. Step 03

    Design

    Wireframes → high-fidelity UI → interactive prototypes.

  4. Step 04

    Validate & Handoff

    Usability tests, iteration, and pixel-perfect dev handoff.

Tools of the trade

The right technology for the work.

We choose tools around your existing systems, requirements, and long-term maintenance needs. The final stack follows the project.

  • Figma
  • Adobe XD
  • Sketch
  • Adobe Illustrator
  • Adobe Photoshop
  • Framer
  • Protopie
  • InVision
  • Storybook
  • Miro
  • Notion
  • Tailwind CSS
  • React
  • TypeScript
  • CSS3
  • HTML5

Request a free consultation

A few details help us understand your goals and come prepared. Fields marked * are required.

Before we begin

Your questions, answered.

What to know about product ui/ux design, from project scope to ongoing support.

01What does product UI/UX design include?

It covers user research, information architecture, wireframing, visual UI, interactive prototypes, design systems, accessibility, and engineering handoff.

02Do you do user research?

Yes. We run user interviews, usability tests, surveys, and analytics reviews to ground design in evidence — not opinion.

03How do you collaborate with engineering?

We design in Figma with token-based design systems, document handoff, and partner with engineers throughout build and QA.

04Will my product be accessible?

Yes. We design to WCAG 2.2 AA — covering color, contrast, focus order, semantics, and assistive-tech compatibility.

05Can you build a design system from scratch?

Yes. We create design tokens, component libraries, documentation, and Storybook integrations tailored to your stack.

06How long does a typical design project take?

A focused MVP design usually takes 4–8 weeks. Larger products with multiple platforms run 3–6 months.

07Do you measure design success?

Yes. We instrument and review activation, conversion, retention, task success, and SUS scores after launch.

A conversation is a good start

Let's talk about product ui/ux design.

Tell us what you want to build or improve. We will help clarify the scope, the approach, and the next step.